In this re.engineer feature we recognize J.P. Robinson for his breakthrough work at Apple and across the gaming industry.
At only 25, J.P. is already climbing up the Apple ladder, first starting as a Product Design Engineer, and now a Quality Assurance Lead. Outside of work, J.P. is working on a startup with 4 other guys in augmented reality gaming, developing a new gaming console and parts for the future.
As Apple is moving a lot manufacturing back to United States, J.P. and his team have developed new strategies and plans for Apple to design and manufacture products with thermodynamic sensors, buttons and keys, and have made sure that Apple’s products stay clean to the environment and recyclable. Apple prides themselves in being very reliable and reusable and thanks to his team, they will make sure that this commitment stays true.
J.P., how are you delivering reengineered value at Apple?
“Working as a Quality Assurance Lead now and previously a Product Design Engineer specializing in haptics, I’ve developed product and strategies that have helped Apple rethink materials and mine less from the earth and more from old devices. We estimate at a minimum 92% of every Apple product can be recycled”.
Now that’s reengineering at its best...using technology, automation and a little bit of ingenuity to drive value creation.